Chanel: This BOY Is More Than Just A FRIEND

Categories:Other Brands

IMAGE: CHANEL

Boy. Friend. Put these two seemingly regular words together and you’ll get something totally new. Yes, you get boyfriend, which is defined as a frequent or regular male companion in a romantic relationship. Now, before you start picturing Chris Evans, Chris Pine or even Chris Pratt, let’s just stop right there and get serious with Chanel’s Boy.Friend instead, one that will never break your heart, never leave you and stay by your side for as long as you want it to.

IMAGE: CHANEL

One of Chanel’s icons-in-the-making, it is a chic and understated timepiece that will easily beat the amount of time your real-life companion spends with you. But its literal name aside, the beauty of this Boy.Friend lies in its unique shape and size, a fine balance of engineered masculinity on your feminine wrist, the Yang to your Yin, the Sun to your Moon.

Available in solid gold or stainless steel bodies (and don’t we all love a hard body on our boyfriends), the Boy.Friend now comes in 3 sizes (Large, Medium and Small), has pieces that come with or without diamonds (because we all love a man who can carry off a little bling) and finished with a variety of straps, from sexy exotic crocodile to stainless steel tweed and even lush smooth-to-the-touch satin.

IMAGE: CHANEL

A lady that wears the Boy.Friend dares to be who she really is – bold and confident, constantly pushing the boundaries in her style and outfit choices (from the everyday workwear pieces, to the casual days out on weekends), which the watch will blend effortlessly into, thanks to its androgynous good looks.

It’s a timepiece even Gabrielle Coco Chanel will definitely approve of, after all, it was she who in raiding her boyfriend’s wardrobe that saw to the birth of the little black jacket, and was so inspired by the thin slings on soldiers’ satchels that she added one to the 2.55. This was a woman who never felt constrained by what’s right and what’s wrong; instead she adapted as she saw fit and made it her own, which in a way also best exemplifies the story behind this timepiece.

Donning the watch gives you an immediate sense of power and strength – truthfully, who needs a boyfriend when you’ve got this Boy.Friend. Right, ladies?

Tags: Chanel

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